{"id":3574,"date":"2025-04-17T16:06:33","date_gmt":"2025-04-17T16:06:33","guid":{"rendered":"https:\/\/www.rolandobellagio.com\/story\/"},"modified":"2026-03-10T06:45:17","modified_gmt":"2026-03-10T06:45:17","slug":"story","status":"publish","type":"page","link":"https:\/\/www.rolandobellagio.com\/en\/story\/","title":{"rendered":"History – Calzoleria Rolando: Tradition and Made in Italy Craftsmanship"},"content":{"rendered":"\t\t
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A Family Story Across Four Generations<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Founded in 1949 in Bellagio<\/a>, our family business <\/strong>has now reached its fourth generation<\/strong> : a story of passion and craftsmanship that comes to life in our handmade<\/strong> leather shoes and accessories, telling the essence of the Italian Artisan Tradition<\/strong> .<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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1949<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Over Seven Decades of Style<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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After years of sacrifice, in 1949<\/strong> Rolando and his beloved Rosetta fulfilled the dream they had long nurtured: opening their own shoemaking workshop.<\/p>

Their business was born on the evocative Salita Serbelloni in Bellagio<\/strong> , one of the town\u2019s most charming streets, soon becoming a symbol of dedication and love for the craft.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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1955<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The Early Years of the Business<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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During these years, Rolando<\/strong> refined his mastery by devoting himself rigorously to repairs and the creation of bespoke footwear, while Rosetta<\/strong> meticulously handled the stitching of the shoes. It was here that their firstborn, Cesare<\/strong> , grew up, learning the secrets of the trade from a very young age. Still young, he began managing the shop alongside his parents, contributing to the growth of the family business<\/strong> . <\/p>

Collaboration, commitment, and passion have always been the family\u2019s core values, passed down from generation to generation<\/strong>. At the time, customers were mainly Italian, particularly Milanese holidaymakers visiting the lake<\/strong> .<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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1955<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The Early Years of the Business<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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During these years, Rolando<\/strong> refined his mastery by devoting himself rigorously to repairs and the creation of bespoke footwear, while Rosetta<\/strong> meticulously handled the stitching of the shoes. It was here that their firstborn, Cesare<\/strong> , grew up, learning the secrets of the trade from a very young age. Still young, he began managing the shop alongside his parents, contributing to the growth of the family business<\/strong> . <\/p>

Collaboration, commitment, and passion have always been the family\u2019s core values, passed down from generation to generation<\/strong>. At the time, customers were mainly Italian, particularly Milanese holidaymakers visiting the lake<\/strong> .<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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1970<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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An Expanding and Evolving Offering<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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With the rise of the second generation, Rolando\u2019s children<\/strong> expanded the shop\u2019s offering. They introduced a wider range of products, adding bags and belts<\/strong> , and began collaborations with artists and artisans from the Tuscan region <\/strong>, home to some of the world\u2019s most important leatherworking districts. <\/p>

With the aim of best meeting customers\u2019 needs, the shop became a local benchmark for classic style.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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1980<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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An Italian Heritage That Crosses Borders<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Over the years, the shop evolved from a reference point for Italian customers<\/strong> into a must-visit destination for visitors from all over the world<\/strong> . Thanks to Bellagio\u2019s growing international reputation, more and more people discovered the shop and the family, creating lasting relationships <\/strong>.<\/p>

Despite an increasingly international clientele, the shop\u2019s values remain deeply Italian. Through its products, it tells the story of a passion for \u201cknow-how\u201d that defines the unique art of Made in Italy <\/b>, recognized and appreciated worldwide. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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1980<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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An Italian Heritage That Crosses Borders<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Over the years, the shop evolved from a reference point for Italian customers<\/strong> into a must-visit destination for visitors from all over the world<\/strong> . Thanks to Bellagio\u2019s growing international reputation, more and more people discovered the shop and the family, creating lasting relationships <\/strong>.<\/p>

Despite an increasingly international clientele, the shop\u2019s values remain deeply Italian. Through its products, it tells the story of a passion for \u201cknow-how\u201d that defines the unique art of Made in Italy <\/b>, recognized and appreciated worldwide. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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2000<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Excellence Begins with Raw Materials<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The quality of our products is rooted in careful research<\/strong> . We personally select only the finest leathers from the best Italian tanneries <\/strong>. From the natural softness of deerskin to premium Tuscan vegetable-tanned leather, and even the most exclusive exotic hides, every material is chosen to enhance the unique design of our footwear <\/strong>and accessories. <\/p>

This dedication to raw materials<\/strong> is what makes every Rolando creation an authentic piece of Italian craftsmanship<\/strong> .<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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2020<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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A Family Tradition<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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For four generations <\/b>, the Bertolaso<\/b> family has proudly preserved the tradition<\/b> of its shop<\/b> , located in the heart of Bellagio<\/b> . From Rolando to Cesare, Bernardo, Cristiano, and on to Martino and Niccol\u00f2, their story is one of continuous dedication. <\/p>

This family passion<\/b> for Made in Italy<\/b> has been passed down for over 75 years<\/b> , bearing witness to a legacy of excellence and craftsmanship.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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2020<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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A Family Tradition<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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For four generations <\/b>, the Bertolaso<\/b> family has proudly preserved the tradition<\/b> of its shop<\/b> , located in the heart of Bellagio<\/b> . From Rolando to Cesare, Bernardo, Cristiano, and on to Martino and Niccol\u00f2, their story is one of continuous dedication. <\/p>

This family passion<\/b> for Made in Italy<\/b> has been passed down for over 75 years<\/b> , bearing witness to a legacy of excellence and craftsmanship.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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2022<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Historic Business<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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In 2022<\/strong> , the shop was awarded the prestigious \u201c Historic Business \u201d<\/strong> plaque, an official recognition from the Lombardy Region<\/strong> reserved for businesses with a long-standing tradition and historical significance <\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Enter the Rolando World<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tDiscover Our Collection
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\n\t\t\t\t\t\t\t\t\tBe captivated by Made in Italy craftsmanship
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tDiscover Our Products<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

A Family Story Across Four Generations Founded in 1949 in Bellagio, our family business has now reached its fourth generation […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-3574","page","type-page","status-publish","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t